Important approaches in obtaining customer reviews on Google places you must use creativity and captivation. Reviews on Google Places are valuable in the marketplace for converting prospective customers into clients as well as for optimizing rank among relevant businesses. Your Google Places reviews will show up as stars in the Google search results if you have at least 5 total reviews on your Google places page.
Google uses this as a major ranking signal so it is vital to obtain these reviews if you want to outrank your competition! As a business owner you must encourage your customers to write truthful reviews and make them aware of your Google Places page. Creativity and captivation are important approaches on how to get more reviews on Google Places.
Appealing to Customer Loyalty
Loyal customers are likely to give great reviews, so contacting 10-15 of a business' most frequent clients for reviews is a wonderful start. Letting them know how much they are appreciated offers delightful encouragement to write positive reviews on Google Places.
When prospects convert into clients, automated follow-up letters or emails are popular among businesses to inform their clients of their appreciation and to maintain customer loyalty. Including a request for a Google Places review in an automated message is helpful, for engaging the business of a client likely engages his or her motivation to write a positive review.
Loyalty cards also assist in how to get more reviews on Google Places. Frequent customers appreciate the rewards of loyalty cards that help inspire their return. Loyal customers are perfect sources of Google Places reviews, so advocating review-writing on loyalty cards is a beneficial strategy.
Utilizing the Internet
Calls-To-Action (CTA) are also effective strategies of how to get more reviews on Google Places. Internet marketing is a great way to begin CTA, with a couple of options:
Members of an email list are usually satisfied customers, as they choose to receive emails from a particular business and likely read the content. Including CTA in email newsletters demonstrates to clients how much a company appreciates their reviews. On a website, beginning with a conspicuous CTA in an advertisement space is ideal. Upon earning a significant number of reviews, CTA may then move to footers, "Contact" pages, etc.
Personal email signatures can also promote Google Places Reviews. Friendly emails to clients or prospects set a positive tone that can impress and reflect in affirmative reviews. Having all staff members advocate Google Places reviews in their signatures increases positive reviews effectively.
With the modern rise of social media, it is a great tool with which to gain Google Places Reviews. Posts on social media websites are thus visible to a vast audience, increasing the pool of prospective review writers. Condoning review submissions in profile pictures, cover photos, or other background decor is also beneficial.
Employing All Marketing Strategies
Businesses with a storefront can place alluring table cards throughout the location to encourage customers creatively to write reviews. Appealing to customers with mobile phone Internet access is an enormous advantage, for many customers submit a review in the store while the experience is fresh in their minds.
QR codes conveniently link customers directly to Google Places, making review submissions easy for clients. Finding clever places to post QR codes can effectively generate reviews. QR codes may appear anywhere imaginable, including:
Here's a FREE QR Code generator tool to make things a cinch!
Every marketing strategy in use today has a place for review-writing encouragement. Printed advertisements, bus wraps, and any other form of marketing can provoke the audience to visit Google Places either to write a review or read them and learn more about the reliability of a particular business. Employing any or all of the creative strategies on how to get more reviews on Google Places can really optimize the success of a business.
The founder of CinchLocal, is a seasoned entrepreneur that has over 14+ years of experience in search engine optimization and online marketing.