CinchLocal - roofing marketing
Discover the Most Searched Roofing Keywords of 2024
Cary Byrd CEO of CinchLocal
Cary Byrd • May 23, 2023
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100+ Most Searched Roofing Keywords of 2024: Turn Clicks Into Customers


Wondering where to start with your SEO strategy for your roofing and construction services? Look no further than this comprehensive list of the top 100+ roofing keywords of 2023! We’ll get you up to speed on all the benefits of SEO keywords, what to look out for when optimizing your roofing SEO strategy, and how to maximize your potential growth and leads online.


We know there are top questions surrounding the choice between a slate, clay tile, asphalt shingle, or metal roof, so we have the answers for you too. Plus, the answer to one burning question—is there a hat roofers' keywords can wear? Read on to find out!


Short Summary


  • Unlock your website's potential with the 100+ most searched roofing keywords and gain an edge over the competition.
  • Optimize your SEO strategy with research, tools, content, and keywords.
  • Get specialized help from a roofing digital agency for increased visibility, quality roof leads, and credibility.


The Benefits of SEO Keywords

Most Searched Roofing Keywords of 2023

To help roofing companies stand out from the other roofers on Google, of course—that's the point of SEO for roofers. Keyword research is essential for snagging leads online since it can help you get a boatload more traffic and, of course, tons more sales. With the right keywords, roofing contractors can get their business to the top of the search engines, increase website traffic, and increase their conversions.


If you don't offer metal roofing solutions, it's worth considering throwing metal roofing solutions into the mix and offering it to your customers, as metal roofing has been gaining traction and has a ton of related searches. With the list of top keywords for roofing contractors in the source section, you can give yourself the edge you need to bring qualified homeowners right to your doorstep.


It's important to note that optimizing for "roofer" and "asphalt roof replacement" can yield different results. Roofing companies who try their hand at online marketing often just run Adwords and go for the most obvious keywords—this is not the best idea. 


Roofing companies should use a keyword tool to see the most search keywords and also try to uncover some hidden gems by using keywords custom-tailored to the services they offer and the area and state they work in.


What Are the 100+ Most Searched Roofing Keywords?

roofing seo keywords

Choosing the right roofing keywords for SEO can help boost your roofing business website's search engine ranking and bring more visitors to your page.


The top 100+ most searched keywords for roofers can be categorized by localized keywords and PPC keywords.   


Here is a comprehensive list of local keywords organized you'll want to target in your local SEO and Google Maps 3-Pack strategy.


Here are the top local keywords for roofing contractors


Some obvious roofing keywords include:


  • [city, state] roofer
  • [city, state] roofing
  • [city, state] roofing contractor
  • [city, state] roofing companies
  • [city, state] roofing contractor
  • include 'near me' keywords as well


Less than obvious roofer keywords: 


  • [city, state] roof repair
  • [city, state] roof replacement
  • [city, state] residential roofing
  • [city, state] metal roof installation
  • [city, state] emergency roof repair
  • [city, state] commercial roofer
  • [city, state] commercial roofing contractor
  • [city, state] asphalt shingle roofing companies


  • Roofer in [city, state]
  • Roofing in [city, state]
  • Roofing contractor in [city, state]
  • Roofing service in [city, state]
  • Re Roof in [city, state]
  • Roof repair in [city, state]
  • Best roofer in [city, state]


Here is a comprehensive list of PPC keywords organized from greatest to least search volume:


  1. Roofing - 90,500
  2. Roof - 90,500
  3. Roofer - 90,500
  4. Roofing companies - 74,000
  5. Metal roof - 74,000
  6. Roofing contractors - 60,500
  7. Roof repair - 60,500
  8. Roof shingles - 49,500
  9. Tesla solar roof – 47,000
  10. Roofing contractors near me - 33,100
  11. Roofing companies near me - 31,000
  12. Gable roof – 33,000
  13. Roofing supplies - 22,200
  14. Roofing materials - 14,800
  15. Tile roof - 12,100
  16. TPO roofing - 12,100
  17. Rain gutter - 12,100
  18. Roof tiles - 12,100
  19. Roof cleaning - 18,100
  20. Roof leak repair - 14,800
  21. Roof painting - 14,800
  22. Metal roof installation - 12,100
  23. Roof replacement - 12,100
  24. Commercial roofing - 9,900
  25. Flat roof repair - 9,900
  26. Roof moss removal - 8,100
  27. Roof waterproofing - 8,100
  28. EPDM roofing - 6,600
  29. Roof inspection - 6,600
  30. Roof installation - 6,600
  31. Green roof - 6,600
  32. Roof restoration - 6,600
  33. Roof construction - 5,400
  34. Roofing services - 5,400
  35. Skylight installation - 5,400
  36. Siding companies - 5,400
  37. Commercial roofing contractors - 3,600
  38. Local roofing companies - 3,600
  39. Tile roof repair - 3,600
  40. Skylight replacement - 3,600
  41. Rain gutter installation - 3,600
  42. Fascia repair - 3,500
  43. Emergency roof repair - 2,900
  44. Metal roofing contractors - 2,900
  45. Residential roofing - 2,900
  46. Best roofing company - 2,400
  47. Roof tile cleaning - 2,400
  48. Roof washing - 2,400
  49. Roofing solutions - 2,400
  50. Tile roof cleaning - 2,400
  51. Skylight repair - 2,400
  52. Flat roof replacement - 1,900
  53. Roof flashing repair - 1,900
  54. Roof maintenance - 1,900
  55. Rain gutter cleaning - 1,900
  56. Commercial roof repair - 1,600
  57. Metal roof repair - 1,600
  58. Metal roofing companies - 1,600
  59. Roof and gutter cleaning - 1,600
  60. Roof cleaning services - 1,600
  61. Roof repair solutions - 1,600
  62. Rubber roof repair - 1,600
  63. Slate roof repair - 1,600
  64. Emergency roofer - 1,300
  65. Local roofing contractors - 1,300
  66. Roof and gutter repair - 1,300
  67. Roof repair service - 1,300
  68. Chimney flashing repair - 1,300
  69. Fascia and soffit replacement - 1,300
  70. Shingle repair - 1,300
  71. Flat roof leak repair - 1,000
  72. Roof repair company - 1,000
  73. Masonry chimney repair - 1,000
  74. Commercial roofing services - 880
  75. Flat roofing contractors - 880
  76. Flat roofing companies - 720
  77. Flat roofing specialists - 720
  78. Home roof repairs - 720
  79. Industrial roofing contractors - 720
  80. Local roof repair - 720
  81. Residential roof repair - 720
  82. Residential roofing companies - 720
  83. Residential roofing company - 720
  84. Residential roofing contractors - 720
  85. Roof gutter repair - 720
  86. Rubber roof installation - 720
  87. Tile roof installation - 720
  88. Tin roof installation - 720
  89. TPO roofing installation - 720
  90. Commercial metal roofing - 590
  91. Licensed roofing contractor - 590
  92. Licensed roofing contractors - 590
  93. New roof installation - 590
  94. Roof cleaning companies - 590
  95. Roof cleaning company - 590
  96. Roof renovations - 590
  97. Roof repair contractors - 590
  98. Roofing and siding contractors - 590
  99. Roofing repair contractors - 590
  100. Temporary roof repair - 590
  101. Tile roofing company - 590
  102. Fiberglass roof repair - 480
  103. Local roof repair contractors - 480
  104. Roof removal - 480
  105. Roof repair specialists - 480
  106. Roof waterproofing services - 480
  107. Tar roof repair - 480
  108. Tile roof restoration - 480
  109. Gutter and fascia replacement - 480
  110. Gutter specialists - 480
  111. Guttering specialists - 480
  112. Asphalt roof repairs - 390
  113. Best roof repair - 390
  114. Best roofing contractors - 390


These are just a few of the roofing keywords that will help you optimize your SEO strategy. By researching and implementing the right roofing keywords, you can increase your page's visitors, increase your website's search engine ranking, and strengthen your business.


How Can You Optimize Your SEO Strategy?


Researching roofer keywords for SEO optimization is essential for the success of your roofing business in the modern digital age. It helps you understand what your target audiences are searching for so that you or your roofing marketing agency can craft winning content that's spot-on for those searches.


Moreover, businesses can use keyword tools like Google Analytics, Ahrefs, Semrush, and Google Ads to track their SEO performance, providing key insights into website traffic, keyword performance, and other vital metrics. By using these tools, roofing businesses and marketing agencies can ensure that their content is properly optimized.


They can also create blog posts and other types of content centered around roofing contractor keywords, helping them to optimize their SEO efforts and stay ahead of the competition.


By taking the time to research keywords and adding the correct ratio into titles, metadata, descriptions, and website content roofing businesses can maximize their SEO visibility and drive more traffic to their roofer website.


Need Help With SEO?

roofing seo keywords

SEO is a must for all roofing businesses, as it can help them increase their online visibility, attract premium leads, and build consumer trust. But getting a surefire SEO strategy can be tricky—that's why it's important to reach out to an agency that knows the ins and outs of roofing and construction services.


An experienced agency, like CinchLocal, can offer you the works—in website design, traffic, lead generation, and even social media marketing—to make sure your SEO strategy is up to snuff. The benefits of reaching out to an experienced agency, like CinchLocal, for your SEO strategy, are clear—you'll get a customized SEO strategy, more online visibility, quality leads, and an extra dose of credibility.


Don't wait until your roofing company is left in the dust. Get the SEO push you need with an experienced agency today!


Summary


As the world of SEO evolves with new trends and updates, roofers should stay in the know of the most searched roofing keywords to ensure their website is up to date. By utilizing Google Analytics, Ahrefs, Semrush, and Google Ads, understanding basic keyword research, and customizing content strategy, it's possible to beat out the competition and gain potential customers.


The top 100+ searched roofing keywords listed here can be used as a foundation for better SEO performance, plus allied with the right agency like CinchLocal, you could reach that next level of success. From localized SEO keywords to PPC, use these keywords to provide a strong base for the best-optimized SEO practices—and don't forget to think outside the box with hot topics like rooftop vegetation, roof cleaning, composite roofing, green roofs, and more!


To finish off your web traffic boosting campaign, take advantage of helpful strategies, budget allocation tips, and bounce rate monitoring. So, what are you waiting for? The future is now, and this is key to your 2023 roofing SEO success.


Frequently Asked Questions

  • What are some sayings for roofing?

    Here are the top 20 roofing sayings that we like best: 

    1. "Roofing done right, every time!"
    2. "Quality roofs, guaranteed to withstand the elements."
    3. "Covering homes with precision and care."
    4. "Your roof, our expertise."
    5. "Elevate your home with our top-notch roofing services."
    6. "Secure your shelter with our reliable roofing solutions."
    7. "Trust the roofing professionals for exceptional results."
    8. "From leaks to peaks, we've got you covered."
    9. "Roofing excellence that goes above and beyond."
    10. "Experience the difference of superior roofing craftsmanship."
    11. "Roofing Excellence, Above and Beyond"
    12. "Covering Your Dreams, One Roof at a Time"
    13. "Strong Roofs, Lasting Protection"
    14. "Raising the Roof on Quality and Craftsmanship"
    15. "Your Trusted Roofing Experts"
    16. "From Leak to Chic: Transforming Roofs with Style"
    17. "Roofing Solutions for Every Home and Budget"
    18. "Building Trust, One Shingle at a Time"
    19. "Protecting What Matters Most: Your Home, Your Roof"
    20. "Elevate Your Roofing Experience with Us"

    We hope these roofing sayings inspire you to create your own!

  • What are the qualities of a good roofing material?

    Having a quality roof is essential for protecting your home, and understanding the qualities of a good roofing material is key. 


    Most roofing companies agree that these seven key factors – durability, resistance to fire and weather, low maintenance costs, sustainability, aesthetics, affordability, and installation ease – should be considered when selecting a roofing material.


    Get creative and enjoy the process knowing you have all the tools you need to find the perfect roof for your home!

  • How can I be successful in roofing?

    To be a successful roofer, make sure to come across as professional and knowledgeable about your products and services, refine your sales pitch, use technology to your advantage, demonstrate the value of what you offer, create relationships with prospects, and provide something for free.

    Start today, and you'll be a roofing success story!

  • How do you write a good roof review?

    To write a good review for a roofing company, start with a clear conclusion in the first sentence that connects to the reader and provides honest feedback on their experience. Include both positive and constructive comments, while keeping a professional and witty tone throughout your review.


    Take time to go into detail and elaborate, providing all necessary information. Describe the quality of the work, the professionalism of the crew, and the overall experience. If there were any issues, explain how the company handled them.


    Finally, end your review with a strong close. Make sure to thank the company for their services and provide a final opinion.

  • What is roof terminology?

    Roof terminology! Get familiar with terms like "ridge" to "ridge tiles" or "truss" so you can confidently make those roofing decisions. Knowing the common vocabulary is the key to making sound choices for your roof.


Drop a comment below if you found this article helpful.

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